Evolving Design and Empowering Teams
Since joining Zoro in 2018, I’ve helped lead the rebrand, including the design of our current logo. My focus now is on art direction, mentoring designers, and evolving our design system across all channels, with a strong emphasis on print and email. I’ve also built automated workflows for our print catalogs, ranging from 36-page books to compact three-spread mini-books.
Our Creative Over the Years
Our design has evolved gradually through collaboration and teamwork. By building strong brand guidelines, we’ve created a foundation that stays true to Zoro while allowing space to innovate and adapt with fresh ideas from our talented design team.
